NBA star Kevin Durant is venturing into the NIL space. He has launched a program at Texas in partnership with Nike, and women’s basketball star Madison Booker is the first athlete to sign a deal.

Through the program, announced by Texas on Tuesday, Longhorns athletes will get early access to KD player exclusives and apparel. Booker became the first UT athlete to come aboard as part of the program and is now a Nike athlete, according to the press release.

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In addition, Boardroom – the media network co-founded by Durant – will host a sports business summit later this year that will be open to all UT athletes. The event will help educate the athletes on the business space with “marquee speakers” and financial literacy planning sessions.

“My time at UT had a huge impact on not only my basketball career, but on me personally,” Durant said in a statement. “Supporting players during their college playing career was always a goal, and I’m thrilled to be able to expand our partnership with UT, bring Boardroom into the mix, and create programming that benefits all UT student-athletes.” 

This story will be updated.